Ukhrul, September 15: Ukhrul town welcomed a new wholesale outlet for frozen food and ice cream with the opening of Shimm’s Frozen at Viewland Zone 2 on Sunday. The outlet offers popular brands like Kwality Wall’s along with a range of seafood and other frozen items at competitive wholesale prices. In addition, the outlet provides café essentials such as condiments, packaging materials. They also provide services like dessert display items for rental.
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A special prayer was said by Dickson Zimik, father of Shimmeichon Zimik, who offered his blessings and conveyed best wishes to the team on the outlet’s opening.
With this development, cafés and restaurants in Ukhrul no longer need to rely on Imphal for their frozen supply requirements. “We began keeping storage for our own needs, but as the demand grew, we decided to open Shimm’s Frozen so that people here could acquire their requirements more conveniently,” said proprietor Shimmeichon Zimik
The shop aims to bring greater convenience for local businesses in the food and hospitality sector. “Cafés and restaurants in Ukhrul can now access frozen goods right here instead of traveling to Imphal,” added Lunmi Hungyo.
The inaugural ceremony was attended by family, friends, and well-wishers, with the building owner, Khanot Ruivah, former principal of Pettigrew College, present along with his daughter to bless the inaugural.
The new outlet is expected to give a boost to Ukhrul’s growing café culture by ensuring steady supply of frozen products and related essentials.
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